about

We don’t run businesses; just make them run faster. That’s right, you run your business; we help you uncover your strengths to get to peak performance by doing whatever it takes to give maximum delight and satisfaction to your customers. Hence our vision statement “We don’t run businesses; just make them run faster.

CRS Cube is a performance management model based on the world famous balanced business score card (also known as BSC)-It helps companies whether for or not-for-profit become role models of excellence in achieving their aims by keeping EVERYONE satisfied. No trade-offs!

CRS Cube is a wholly owned subsidiary of Strategy2Action (formerly known as Synergize), please read about our corporate profile, team, careers, investor relations and privacy policy and copyright policies at Synergize

CRS Cube was launched by Imran Owais Kazmi, who has been in the consulting business for more than ten years with top notch multinational, government and public sector clients. Our founder, Imran’s profile follows:

Imran O Kazmi

MBA and BBA (Hons) from IBA in 1992, with over a decade of consulting experience out of which a major portion has been on the Balanced Scorecard with leading banks and oil firms besides work experience in blue-chip multinationals. Imran has to his credit an INNOVATION (the only one of its kind) on the Balanced Scorecard called CRS Cube. Imran’s role is to Captain the ship from origin to destination with overall leadership responsibility of team and task results. Imran is also a world peace activist with his PeaceBlogSite to create an unbiased, poverty-free and borderless world.

Lucy Hay

Lucy is a CELTA (Cambridge University) qualified Corporate English Language Trainer. Having spent many years as an administrator in the oil and gas sector, Lucy retrained as an English Language Teacher, in 2003. Since that time, Lucy has taught both general and business English to a wide variety of nationalities throughout the UAE and Qatar. She offered a number of different courses to both corporate and private clients. Lucy’s courses included all levels of General English, Conversational English, Business English and Writing Skills.

Prof Dr Atiya Khalil Arab Al Ansari

A noted Academic, former head of the Arabic Department, poet and philosopher, Dr Atiya has spent her whole life in Academics, teaching, teacher training and Academic curricula development for Ministries, besides assisting doctoral students with their thesis and research work. She brings with her a rich understanding of Academics and the public sector education system from schooling to university. Dr Atiya’s role is to advise on the Arab angles of projects in the Gulf region. Dr Atiya is an active writer on religious and social topics affecting the world today. Dr Atiya’s Facebook Fan Page

Some of our affiliates and resources are Adam Holdings and NextLevel

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